Story of Tehzeeb Bakers

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The Name of Quality with a Difference!

The brand of Tehzeeb Bakers in Pakistan is now standing on its own strong feet.

But it has a long history from its all started.

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Tehzeeb Bakers – From Where It All Started in India

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Chaudry Hakeemuddin Noon was living and working in Shimla in the pre-partition days of India-Pakistan.

He was working at Roti Godown in Shimla and used to make and bake excellent rotis (bread) and other related baked items.

He created a special taste in the things he made and baked.

People used to come from near and far to get his hand-made items.

Hakeemuddin also loved what he used to do, and his passion always showed in the things he baked.

The word spread like wildfire, and he was becoming popular at the place. But as luck would have it, in 1947, India and Pakistan were partitioned and become two separate countries.

Hakeemuddin and his family decided to migrate to Pakistan. They came to Rawalpindi and started settling in the city which was small and scantily populated.

And the choice was obvious as far as his experience and passion were concerned.

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Tehzeeb Bakers in Pakistan

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He started his first bakery ‘Shimla Bakery’ in Rawalpindi, Pakistan.

It worked successfully for a few initial years.

At that time in the 1950s, another bakery brand ‘Rahat Bakers’ was also coming up big in Lahore.

Hakeemuddun and his sons then thought of collaboration and joined hands with Rahat Bakers to start a branch of Rahat Bakers in Rawalpindi. This was mostly managed by the Hakeemuddin sons.

But this journey did not go very well. Eventually they parted ways from Rahat Bakery Brand.

The next generation of Hakeemnuddin planned to launch their own new brand with the name of ‘Tehzeeb’ in the early 1990s in Rawalpindi.

The Tehzeeb Bakers did very well due to the very good quality of the items and the pricing.

It soon picked up and became one of the leading bakery brands in Rawalpindi Town.

Later, in the early 2000s, the Tehzeeb Bakers expanded and opened their new branch in the Blue Area of Islamabad. It instantly became a big hit.

Now Tehzeeb Bakers has several branches including the recently opened in Lahore at MM Alam Road.

This branch in Lahore witnessed the big queues of crowd to buy the merchandise from the bakery when it opened its doors.

The impressive success of Tehzeeb Bakers has four main ingredients in it.

- The passion of the owners

- The commitment to supreme quality

- Differentiation in products offering

- Right pricing

The Tehzeeb Bakers phenomenon has become unstoppable.

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Kanas Ketchup Brand by Tehzeeb Bakers

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Recently, they have launched their own Tomato Ketchup brand 'Kanas' by Tehzeeb Bakers which is available in their stores.

Mr. Usman Khalil Noon is the current CEO of the Kanas and Tehzeeb, who is the third generation and the grandson of Chaudhry Hakeemudddin Noon.

He is a foreign educated person in culinary arts from France, and comes with full passion to further grow and expand the Tehzeeb Bakers brand locally and globally.

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Offerings from Tehzeeb Bakers

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Tehzeeb Bakers is renowned for its consistent and high-quality products.

Surprisingly, the taste and aroma of their products have remained unchanged for over several years, which is truly remarkable.

Their extensive menu includes a wide range of items such as biscuits, cakes, salads, snacks, pastries, pizza, sandwiches, donuts, Arabian sweets, cookies, and various types of bread.

Tehzeeb Bakery prides itself on always serving freshly baked goods of superior quality, making them stand out among competitors.

The menu is well-organized with separate sections for different items, ensuring a convenient dining experience.

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Tehzeeb Bakers Pizza Price 

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Tehzeeb Bakers Pizza menu offers a very diversified range.

Below is the detailed menu updated as of May 2024.

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Tehzeeb Pizza Menu

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Following are the Pizza options available at Tehzeeb Bakers in 4 sizes:

Pizza Sizes: 9" Small, 11" Medium, 13" Large, 15" X Large

Pizza Flavors:

• Grilled Chicken Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Bar B. q. Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Sausage Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Four Square Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Smoked Chicken Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Hawaiian Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Chicken Fiery Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Chicken Chapli Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Sriracha Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Beef Pepperoni Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Beef Salami Special Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Mortadela Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Cheese & Tomato Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Vegetarian Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• Vega Pizza; Rs. 1,295, 1,740, 2,325, 2,790
• All Mini Pizza 5″ Rs.680

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Tehzeeb Bakers Snacks, Burgers and Sandwitches

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Tehzeeb Bakers Snacks menu offers a very diversified range.

Below is the detailed menu updated as of April 2024

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Tehzeeb Snacks, Prices

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• Chicken Pie, Rs. 270
• Chicken Samosa, Rs. 150
• Chicken Cheese Samosa, Rs. 130
• Beef Samosa, Rs. 130
• Vegetable Samosa, Rs. 95
• Chicken Roll, Rs. 245
• Chicken Crust Roll, Rs. 245
• Chicken Mushroom Roll, Rs. 235
• Vegetable Roll, Rs. 195
• Shashlik Stick, Rs. 335
• Kebab Stick, Rs. 245
• Thai Stick, Rs. 245
• Drumstick, Rs. 260
• Chicken Chinese Pastry, Rs. 255
• Vegetable Cheese Pastry, Rs. 260
• Shami Kebab, Rs. 185
• Chicken Naan, Rs. 260
• Plain Naan, Rs. 90
• Chicken Pizza Small, Rs. 245
• Chicken Pizza Galic, Rs. 520
• Chicken Spicy Pizza, Rs. 520
• Grill/Stream Roast (Piece), Rs. 360
• Grill/Stream Roast, Rs. 1440
• Chicken Kachori, Rs. 185
• Chicken Bread (L), Rs. 650
• Chicken Bread (S), Rs. 325
• Lemon Bread, Rs. 650
• Chicken Quiche, Rs. 360
• Cheese and Onion Roll, Rs. 160
• Cheese and Onion Pasty, Rs. 260
• Chicken Nuggets, Rs. 1520

BURGERS & SANDWITCHES

• Spicy Burger, Rs. 470
• Plain Chicken Burger, Rs. 445
• Chicken Cheese Burger, Rs. 450
• Chicken Grill Burger, Rs. 470
• Hot Dog, Rs. 445
• Jalapeno Burger, Rs. 470
• Club Sandwich, Rs. 460
• Panini Grilled Sandwich, Rs. 495
• Chicken Sandwich, Rs. 425
• Vegetable Cream Cheese, Rs. 435
• Egg & Cheese Sandwich, Rs. 435
• Bun Shami Kebab, Rs. 250

OTHERS

• Raita, Rs. 65
• Ketchup Sachet, Rs. 6

Note:  You may check the updated rates from the Tehzeeb Bakers.

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Conclusion

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Tehzeeb Bakers is one of those entrepreneurship stories in Pakistan which provides the inspiration and learning to all those who may be aspiring to get into entrepreneurship and come up with their own new ideas.

Probably, the success of any entrepreneurial venture rests primarily in the above mentioned four ingredients: Passion, Commitment to Quality, Differentiation and Right Pricing.

Though it is easy to say and understand the four ingredients but hard to apply for everyone.

That may be the reason that many people may be doing business, but everyone may not be hugely successful.

Let’s hope that Pakistan adds more such great entrepreneurial ventures.

And IdeasBeat will be waiting to publish such stories on our website.

You may also visit Tehzeeb Bakers website